The first NBA boxes and online trading turn a shared passion into a concrete project.
Our story
About us
From a shared passion for sports cards to an online store, a flagship space in Reggio Emilia and a growing live community.
Reggio Emilia, 2024
Built from a shared chase.
Pop Hub was founded in Reggio Emilia in 2024 by Pietro Bertuzzi and Vincenzo Prato, two lifelong friends brought together by sport and collecting.
The project began with NBA boxes purchased directly from the United States, followed by online trading and resale. In the first months of 2024, that experience became an e-commerce business and then a physical sports-card store in central Reggio Emilia.
Today Pop Hub brings sealed products, single cards and eBay Live breaks together online and at the flagship store, with a clear focus on the collectors who make the community.
The journey
From the first box to Pop Hub.
Pop Hub opens its first physical store in central Reggio Emilia.
The online store, flagship space and eBay Live connect products, breaks and collectors.
The founders
Two friends, one shared passion.
Pietro's passion for American sports and Vincenzo's love of basketball and collecting shaped a specialist store made by collectors, for collectors.
